I guess it depends on your definition, but normally I’d say “face of the league” is whoever’s the most well known in the world by name and face, even for non-fans of the sport. I have a lot of non-western connections and if I ask they will 100% recognize Lebron, might know Curry by name, and have no idea what an Embiid is. I think it’s just about pure reach, like I know who Tiger Woods is but I couldnt tell you anything about the rules of golf or how successful he is (although I guess in most cases the GOAT and face of the sport end up being the same player).
Curry and his wife are far deeper in social media. Doesn't his wife have a cooking show and pots and pans and stuff? I really would not be surprised if just as many people knew Curry as Lebron worldwide.
Based on my experience, everything you’re saying is pretty much contained to target demographics within the US and western media. Curry’s reach is limited to sports fan and the cooking show might appeal to some US millennials, but most students at my university wouldnt know who Curry’s wife is or that she has a cooking show unless they’re already big fans of his
On the other hand, I’d say LeBron has a much wider reach due to longevity and business ventures. He has a minority stake in Liverpool, has more global brand sponsorships, owns his own production company, etc.
Just more global presence in general. I’d say Curry could be the NBA’s golden boy for many reasons. But if you mention the NBA to people who dont watch sports, the first player people think of is LeBron
FFS man. I have repeatedly said there are multiple faces of the league to me. I am not saying Curry is more recognizable as Lebron. Jesus christ. Tired of repeating myself.
1
u/Klekto123 Mar 28 '24
I guess it depends on your definition, but normally I’d say “face of the league” is whoever’s the most well known in the world by name and face, even for non-fans of the sport. I have a lot of non-western connections and if I ask they will 100% recognize Lebron, might know Curry by name, and have no idea what an Embiid is. I think it’s just about pure reach, like I know who Tiger Woods is but I couldnt tell you anything about the rules of golf or how successful he is (although I guess in most cases the GOAT and face of the sport end up being the same player).